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In fact, Adidas do not deny that the factory closures and rising costs, and "the integration of global resources" and "cost" look no conflict. Review of sports goods manufacturing industry for several decades of history, Adidas, nike air max 90 international sports clothing brand has been "where low cost where to go."

The earliest, their production base in the origin of brand in Europe and America. In the case of the nike air max 95, starting from the cost savings,http://www.nikeairmaxuk2012k.com/ the earliest overseas production lines built in Japan. And in subsequent years, the appreciation of the Japanese yen, the human costs soar, to make Nike in Japan's production cost is more and more high. On 1975, Nike will the Japanese production line is transferred to the human costs are relatively low in Korea and Chinese Taiwan area. To 80 times, and for the same reason the main production line to China Fujian and Guangdong. In recent years, as China's labor cost rise, and aimed at the lower labor cost in Southeast Asia.

Apparel industry independent analyst Liao Jierong thinks, from stakeholder transaction structure, cheap nike air max, Adidas this "rolling stone" very normal. On the other hand, they faced the consumer market has pressure." Nike in particular, as Olympic sponsor, this year the London Olympic Games bring the inertia of the consumption period, but Europe and the United States market demand, it is difficult to start shooting reckon without one's host."

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